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THE TEAM

SLATE PROPERTY GROUP

Slate Property Group is a vertically-integrated owner, operator and developer of residential and commercial real estate in the New York metropolitan area. From adaptive reuse and repositioning of existing assets to ground-up development, the Slate team leverages proven expertise, a diverse set of capabilities, and a regimented approach to identify unique residential, mixed-use and retail real estate investment and development opportunities. The company is dedicated to creating innovative products that fulfill unmet market demand, delivering the highest quality real estate to its tenants, enhancing the long-term value of the assets, and improving local communities.

During the last five (5) years, the principals of Slate Property Group have purchased in excess of $1 billion in real estate assets through various value-add and development strategies. For more information, please visit the company’s website atwww.slatepg.com

ADAM AMERICA

Adam America Real Estate (AARE) is a New York City-based real estate development group, active in the residential multi-family market in New York metropolitan area. AARE identifies unique investment opportunities and manages all phases of development from financing through construction and sales.

AARE is involved in both rental and condominium development, focusing on Manhattan and Brooklyn. To date, Adam America has invested over $200 million of equity into multiple ground up and value-add multi-family developments becoming one of the most active development groups in Brooklyn. AARE’s portfolio includes approximately 1,000 rental apartments, 150 condominium units and 30,000 square feet of commercial space under various stages of development.

ODA

ODA embraces the organic evolution of bold, thoughtful and elegant design solutions by engaging the complexities between the urban environment and material culture. ODA is a design leader with a string of very high profile projects including two hugely coveted wins: the largest residential project in New York City, followed by the massive Hunter's Point South affordable housing project. As a boutique architectural firm in NYC with formidable strengths in both architecture and interior design for hospitality, luxury residential, cultural and commercial projects, ODA’s growth has been momentous.

Founded in 2007 by Eran Chen, who also serves as Executive Director, ODA's history of innovation and versatility of design has provided a central thread throughout a body work that is unexpected. Undaunted by the often challenging restrictions of New York City, ODA has built a solid reputation as the go-to firm for creative and ingenious solutions, which always serve to elevate quality of life, a hallmark of ODA’s design.www.oda-architecture.com

HALSTEAD PROPERTY DEVELOPMENT MARKETING

Halstead Property Development Marketing (HPDM) is a leading sales and marketing firm dedicated to the craft of new development. HPDM partners with celebrated developers, architects, and designers to create superior building and living experiences of the highest caliber. Having represented billions of dollars in sales over the past decade, the team brings considerable skill, insight and dedication to carving out truly unique properties that benefit residents and developers. HPDM collaborates at every stage of the process, from site analysis to the final closing, crafting substance through the team’s ardent attention to the development process. All properties receive additional exposure through the unmatched domestic and international Halstead Property network.www.HPDMNY.com

STEVEN YAVANIAN LANDSCAPE ARCHITECTURE PLLC

Landscape architect Steven Yavanian has designed projects that range in scope from intimate residential gardens to large urban parks and multi-acre rural retreats. His firm is noted for its elegant and ecologically-sensitive designs that connect people to the natural world through artistic and innovative solutions. With a deep commitment to improving people's lives through sustainable landscapes, Steven strives to create beautiful and functional places that are in balance with their surrounding environment.




HEAVENLY BRANDING

Established in 2003, Heavenly is a branding agency with offices in NYC, San Francisco, London and Cardiff and clients around the world. We are a group of people from different backgrounds, united by a common bond - a love of ideas. We believe in the power of ‘Lightbulb Moments’: capturing the imagination by communicating a brand idea in a simple yet compelling way.

Legal

The complete offering terms are in an offering plan available from Sponsor. File No. CD14-0159.

Sponsor reserves the right to make changes in accordance with the offering plan. Prospective purchasers are advised to review the complete terms of the offering plan for further detail as to type, quality and quantity of materials, appliances, equipment, and fixtures to be included in the units, amenity areas and common areas of the condominium. All rights to content, photographs, and graphics reserved to: 201 Water Street LLC.

Sponsor: 201 Water Street LLC, 850 Third Avenue, Suite 16B, New York, NY 10022. Equal Housing Opportunity.

Privacy

51 Jay (referred to herein as "51 Jay", "we" or "us") is committed to protecting the privacy of the users of its website. This statement discloses our privacy practices. The purpose of this statement is to inform you:

How We Collect Information

You can visit www.51JayStreet.com without revealing any personal information. Our web servers collect the Internet Protocol addresses, but not the e-mail addresses, of visitors. This information can measure the number of visits, average time spent on the site, pages viewed, and other such statistics. In addition, You may be asked for information that identifies you, including your name, e-mail address, mailing address, zip code, telephone number, fax (collectively, "Personal Information"). You may also elect to provide such information to us by sending or responding to e-mails regarding certain listings or services offered on our Website.

How We Use and Disclose Your Information

We collect, generate, retain and use your Personal Information for our own internal purposes in connection with the facilitation, recording and processing of any requests, communications, or interactions you may have with our Website. We also automatically collect and store statistics and other information about you and your online activities on an aggregated, non-personally identifiable basis and in a manner that may allow us or our affiliated or related entities to improve our services to you. In addition, your Personal Information may be also be used by us to provide you with information regarding our products and services. For example, we may use your e-mail address to send you special announcements and notifications of new real estate listings, services or promotions that may be of interest to you.

Cookies

Cookies allow websites to recognize you when you return and can keep track of information specific to you. Consistent with standard practices in the Internet industry, you may occasionally receive cookies from third parties to which you link from our Website. If you prefer, you may set your browser to ask for your permission before your receive a cookie. We do not control these third party cookies, and they are not subject to this Privacy Policy.

Information Sharing and Disclosure

When you request information, we need to know your name, e-mail address, and mailing address. This allows us to process and fulfill your request. www.51JayStreet.com does not sell, trade, or rent your personal information to others. www.51JayStreet.com may provide aggregate statistics about our customers, sales, traffic patterns, and related site information to reputable third-party vendors, but these statistics will include no personally identifying information.

Data Security

Data security is critical to us and thus all Personal Information is held in a secured database. While it is impossible to guarantee the complete security of any computer system and the data contained therein, our vendors are required to maintain and implement robust security policies and procedures that combine with available technologies in accordance with prevailing industry standards, all of which are designed to protect the confidentiality, integrity, and availability of your Personal Information. To the extent we are provided with social security numbers or personal financial information, we comply with all applicable regulations regarding the confidentiality and safe disposal of such information.

Floorplan Disclaimer

This advertisement is not an offering. It is a solicitation of interest in the advertised property. No offering of the advertised units can be made and no deposits can be accepted, or reservations, binding or non-binding, can be made until an offering plan is filed with the New York State Department of Law. This advertisement is made pursuant to Cooperative Policy Statement No. 1, issued by the New York State Department of Law. File No. CP14-0005 (201 Water Street LLC, 850 Third Avenue, Suite 16B, New York, NY 10022. The unit layouts, square footage and dimensions are approximate and subject to normal construction variances and tolerances. Not all items depicted are included in unit purchase. Sponsor reserves the right to make changes in accordance with the offering plan.

Press

For all press inquiries please contact:
Cassandra Small, Quinn PR
212.868.1900